If you have been wanting to learn how to create a website for yourself without having to pay any professional hundreds or even thousands of dollars, then this pro version lesson will teach you all you need to know.
Today I am going to show you how to build a website and then market the site in just 4 simple steps.
You are going to see exactly how any individual or professional company would build it, except you are going to save yourself thousands of dollars, and learn how to create your own websites in the future.
Before you start the creating process, you should have an idea of what your site will do, what problems it will solve, why it is needed, and you should also have a sense of how people will respond to it.
While I can easily teach you how to create a website, I cannot however choose what your website should be about, this needs to come from you, it needs to come from a special place – from a place of passion.
Why Make A Website Of Your Own
Why is it that you want to make a website?
– Are you someone that runs your own business and are looking to build a website for your company?
– Are you trying to save money on costs, so you can avoid those blood sucking professionals that charge too much money?
– Maybe you are just wanting to learn it as a hobby because it seems like a fun habit to get into?
– Perhaps you want to get into the flipping websites for a living business?
– Maybe you want to create a website / start a blog like this one and make money blogging?
For whatever your reason may be, you need to know that it is easily possible for you to do and to succeed at it.
Can Anyone Build A Website
Absolutely. This isn’t the 90’s anymore, where you needed a lot of money, and had to be computer geek smart in order to make a website for yourself.
Times have changed. You no longer have to pay hundreds and even thousands of dollars for simple web hosting anymore. You no longer have to be a Harvard or MIT graduate that specializes in computers and such, all you have to do now is press a few buttons, click the mouse a few times and wallah – magic happens. How amazing is that?
That’s because now you can simply let website building tools do all the work for you. Crazy right? Yeah, I know, but these are the times that we’re living in, which are great for beginners and dreamers that just need a way to showcase their talents to the world without having to be a computer wizard.
If you happen to be one of those dreamers, or one of those people that think they can’t do it, let me say this to you: just give it a try. Just believe in yourself, and If you have read this far into the writing, then you already do. So let me not waste anymore of your time, you’re ready to go, so let’s go…
1. planning The Site
Let’s start things off by planning the website, but not only are you going to pre-plan for what the design of the site will look like, which there’s a whole lot more to a website’s creation than that, you will be going under the hood – performing tasks like choosing a topic, choosing a platform, choosing an income type and more.
Let’s check this list off:
- Choosing a topic – the topic of your website is just as important as any other part involved, it may even be the most important part. The topic will do two things: 1) it will draw the attention of people that are interested in this particular topic, 2) it will connect you with this interested group through conversation and passion for the topic, that you and the group share. Finding a topic to share should be easy, just think of something that inspires you the most, and you should have your answer right there, or think about something you’ve always dreamed of doing.
- Focusing on design – while the attractiveness of your site isn’t what’s going to make people read, like or buy from you, it is still a good idea to try to make your site as beautifully designed as you possibly can. People often respond better when there’s an attraction involved, so having an appealing site can only help.
- Having a type – there are many different types of websites that you can create, such as eCommerce sites, affiliate marketing sites, blogging sites, and much more, you just have to choose a website type that you feel suits you best.
- Utilizing tools – no website on the web can survive without using at least one tool. Tools are not always the things that you get from someone else, or things that you want and need on the internet, like the Google keyword planner tool, or a hosting service tool, there are also certain tools that you yourself must posses, like the understanding of how growing your website will take time and patience, and the willingness to learn how to use tools found on the internet like CMS systems, web hosting, email marketing, and so on. “Understanding” and “willingness” are your very own personal tools that you probably use everyday, so this part should come natural for you.
- Working with Platforms – decide which platform is best for your idea and topic of choice. You could choose from a variety of different ones, here are a few of the ones that’s mainstream: WordPress, Drupal and Joomla are going to be some of the better choices that’s available.
- Calculating costs – here is where you would calculate for your expenses that lies ahead. You must take into account, all of the things you’ll need to both start and end with. Things such as marketing tools will probably be on the list, advertising expenses will also be factored in, and that’s not all, other costs will have to be considered as well, it all depends on your needs.
- Welcoming Improvisation – while everything seems to be all planned out, there are still somethings that can never be accurately planned, even though you’ve planned ahead. For instance, additional costs that lies ahead. Sure you could plan on only purchasing a month to month hosting plan with a web hosting provider, but you probably didn’t account for that website data backup plan that only costs a few bucks more. That’s because in all honesty, you never even thought about backing up your website’s data, you didn’t realize you needed to. And that’s why we “improvise”. Just know that when you’re pre-planning, you always have to add in an additional plan, and that is to plan to be ready to improvise.
Now that you have your strategic plan set, the next thing to do is to start the actual building part of the site.
If you’re wondering why I said to plan your site first, instead of saying “first get your web hosting with company x, then get WordPress, then make money online” like every other blog online does… I can only say “well, nextwave affiliate isn’t like every other blog online”. I’m glad to say that it’s a little more precise than the typical blogs you see out there today.
Besides, it’s better to strategically plan ahead, and improvise as you go along (my way of doing things), than to not have a solid plan of your own, and continue to follow everyone else bandwagon-plan of 20 years (their way of doing things) that has lead more people into despair than anything else.
Ask yourself… do you want to quit in the next couple of months due to no results just like everyone else, or do you want something new and refreshing that not only works, but will finally set a new trail for those to come?
2. Building The Site
Here is the part where you start the building process. This is also known as the development stage of your site, it’s where you set up all of the parts that’s needed to make up a website.
When diving into the development stages of building your site, you will be setting up things like your domain name, your hosting account, your platform you will be going live on, etc.
After setting up and adding all of the necessary functions and tools that is needed, you will finally have the website of your dreams.
So, with that said, let’s start the setup process.
When going into the setup stage of your site, you will be setting up a domain name, web hosting, WordPress and using available tools that make it easy for you to put your site together.
Remember, in the planning stage you was supposed to decide upon a “topic” for your site, otherwise known as a niche? Well hopefully you got that part figured out by now, because I wouldn’t want you to go in and build a website that you’re not interested in at all.
Please be sure that your site topic or niche is something that you have a desire to do. It should at least be a topic that you would find yourself interested in, even if it’s not 100% your passion.
Those are the two things that drive us the most, right? Interest & passion.
So choose either a topic that you’re passion about, or have a great deed of interest in.
How To Name My Site
You are now to the point where it’s time to come up with a name for your baby (your website). This name can be almost anything that you can think of, the possibilities are really endless here.
Here are some pointers for how to come up with a good name:
– If it’s a pet website and it talks about pets in any way, then you could use a name that you gave to one of your pets. You can also find pet names on the web.
Resource: | petnames.net
– If it’s a website about your life’s struggles and successes you could use your own name. It could be your first, middle, or last name. It could even be your nick name. You could also find names that are similar to yours online.
Resource: | Google.com
– If it’s a site about babies you could use the name of your own infant, or you could find cute baby names online.
Resource: | babynames.com
– If it’s a site about you or a loved one living with an illness such as diabetes, multiple sclerosis, or any other type of illness you could use the name of the illness e.g. blogobesity.com. Can be about beating obesity, eating healthy, etc.
Resource: | yp.com
Register Your Name & Get Hosting
When you register the name you came up with for your site, it will no longer be known as just a name, it will then be known as a domain name, a URL (Uniform Resource Locator), or as some people like to call it: a website name.
However, in order to have a fully up and running website, you still need web hosting, so once your name is registered as a domain name, and then linked to the internet (this is what the web hosting part is for), then you can call it a website as it is now fully functional. It will look something like this:
Notice how I’m able to search for the name of my site through my web browser, I’m using the Firefox web browser here, but I can type my web address (domain & website name) into any browser and get the same results. You try it… type my website name into your web browser’s address bar, if you haven’t already, and watch what happens… what happens next, is that you are presented with my website that’s being hosted by a web server that hosts my web pages, because actually that’s all a website is, a lot of individual web pages that’s being shown live to the world, and that’s exactly what your site will do when it goes live.
There are lots of domain name registrars on the internet, and probably all of them have web hosting services available, so you now have to refer back to the “Calculating costs” section that you learned about during the planning stage of your site.
Domain registration cost: $12.95
Web hosting cost: $9.99 / month
Total Costs: $22.94
Choose Your Plan
It is now time to choose a name registering and hosting plan. I have set you a budget to work with, you don’t have to use this budget if you don’t like.
Here are some places you can get both your website hosting plans and your name registered:
– Godaddy | visit site
– Fatcow | visit site
– Hostgator | visit site
– iPage | visit site
– Bluehost | visit site
When searching for domain registering and web hosting services I tend to look for a host that offers me great quality without breaking the bank, and the only one I’ve found on the web that can do that so far is Hostgator.
If you want to stay within the $22.94 budget range that I set earlier, then you need to get Hostgator. All of the others are over $100. They charge by the year, Hostgator offers month to month hosting.
Your Hosting Information
Once you have chosen the web hosting service that you feel suits you best, you will be sent an email with all of your website credentials inside. These credentials are for doing things like “logging into your hosting account”, setting up and managing your website, etc.
The email should look something like this:
Click on the link. You should now see the email.
These are your login credentials. This bit of information is very important and should be kept private, so “do not” accidentally delete it, or allow anyone else to get a hold of it. Maybe store it in your important mail.
As you are setting your site up, don’t forget to include important aspects that are needed for easy functionality. There is one part that definitely has to be present, and that part is “the features”. Your site has to posses great features for both you and your visitors.
- Easy set up
- Ease of Use
- User Friendly
- Easily Manageable
- Well Structured
Now you could build this site with your own two hands if you wanna but… that would defeat the whole purpose of this lesson about building a website the modern way, now wouldn’t it?
So instead of taking those two magical hands of yours and creating something from scratch, you can use one of the many (CMS) readily available systems out there on the market.
What Is A CMS
Here’s a quick review as to what a CMS is: The letters “CMS” stands for Content Management System, which is a software system that allows you to easily build a website and manage all of your content inside of it. You can create, edit or delete things like images, videos, articles – all at the click of a button. In other words, it has everything that you need for your site.
There are so many CMS choices on the web today, and new ones probably pop up every year or so, but finding the best one is what you’d want to do, so here are some of the best out there today.
When deciding which mainstream CMS to choose from, it is a good idea to pick a few things that stand out the most to you, so that you can narrow things down to only 1 CMS to use.
I usually look for which ever one has the best of these 3 things:
- Scaling – In order for you to grow your site larger, you are going to need flexibility, things like being able to handle thousands and even millions of customers as your site grows, or responsive design, which would easily make your website adjust to just about any screen size a visitor is using, e.g. ipad screens, iphone screens, etc.
- Integration – Being able to integrate things that enhances your website is a very important feature, things like plugins are always needed to further expand a site’s functionality, or integrating something like landing pages, or software that captures visitors email addresses and personal information.
- Support – This is definitely the most important part of anything that you are thinking about using. If there is no support, or at least a support forum that can be found, then there is really no use to use whatever it is that you’re thinking about trying. Not everyone will be able to, nor should they have to figure everything out on their own, so finding a good support forum is very important.
When it comes to these things: scaling, integration, and support, the CMS that stands out the most to me is WordPress.
How To Install WordPress
Some people seem to find this part a bit tedious or confusing, but it’s really simple. Once you’ve completed the steps, you’re going to ask yourself “why do people find this troubling again?”.
1) Visit your email account and retrieve your hosting login credentials.
2) Login to your hosting account.
3) Locate the WordPress icon that reads: Get Started With WordPress Today.
4) Choose the Install WordPress Free option.
5) Fill in the boxes with your name, your admin email, etc.
6) Use your WordPress login credentials to log yourself in to your account.
3. Managing The Site
This is the part of the site where you will be mostly working from behind the scenes as the Administrator. You will be doing things like activating themes, setting up web pages, using plugins and things of that nature.
The design stage is all about preparing your site for your visitors. No one likes a website that contains broken links all over the place, no one likes it if your web pages are taking way too long to load, and absolutely no one likes the idea of seeing blank pages – something should at least be written on your pages.
The design stage is all about your site being presentable for the people.
When people visit your site they don’t see whatever you are doing to the site on the back-end as the Administrator, which may be in code (e.g. CSS, PHP, HTML, XML, etc.), or in functionality (e.g. creating pages, writing posts, adding links, activating themes, etc.), they only see what’s presented to them on the front end, which is the homepage, and any other pages that they’re allowed to see. So designing the site and making it human friendly is definitely something you must do.
Let’s begin by choosing a Theme for the site.
The WordPress Theme section contains lots of different theme types to choose from. Here’s how you can find the best theme for your site:
Finding A Good Theme
- 1. See the Appearance tab, then click on the Themes popup link. In this section you will see a few starter themes brought to you by Wordpess – Twenty Sixteen, Twenty Fifteen, Twenty Fourteen.
- 2. On the Themes page click the Add New button, by default you will be shown the Featured Themes section, which shows you an additional 15 Themes that you can choose from.
- 3. Try clicking on the tab next to the Featured tab which should be the Popular tab, this section will show you well over 2000 different Themes to choose from.
- 4. You may also want to try clicking on the tab next to the Popular tab, which is the Latest tab, these are the latest added Themes. In this section you will be presented with an astounding 3000+ plus Themes to try out.
- 5. Here is something you might want to try doing in the future, next to the Latest tab is a tab titled Favorites, this tab doesn’t present you with any themes by default, this is where your most favorite themes will be stored for future references. Before you can mark a theme as a Favorite you have to install the Favorites plugin. Find it here: Plugin Page
- 6. Next to the Favorites tab you should see something that says Feature Filter which allows you to actually build the type of theme that you would like to use. You will see check boxes with options beside them like: blue, black, brown; which are for theme colors, and Fixed, Fluid, Responsive; which are for the type of layout you want the theme to be in. And then there’s also the Features and Subject categories.
- 7. There is also a Search Bar present on the page that allows you to search for certain types of themes. If you look over to the far right you will see text inside of a box that reads: Search themes…, this is where you can place your search.
Here is a tip for choosing a good theme:
Make sure whatever theme you are using is responsive in design, meaning that it’s flexible and can adjust to any screen size. In particular, the tablet screen sizes, different laptop screen sizes and cellular phone screen sizes.
Why should you care about your theme being responsive?
Well , because today a lot of things have changed in the internet world, and so have visitors and customers. Nowadays people are more on the go and purposely leave their large laptops at home so they can travel lighter, they instead bring their cellular phones, and will therefore need to access your site via cell phone, but if your site isn’t cell phone, tablet, etc., accessible, then the visitor won’t be able to fully see your site or understand it, and may therefore leave and never return again.
So that’s why you should care about whether your theme is responsive or not.
Let’s setup the first page of your site. In order to do this you need to click on the Pages link in your left sidebar.
There will probably be at least (1) page that already exist, this page was created by WordPress, which is probably titled: Sample Page. This page is set up by default to give you an idea of how pages work within the WordPress system.
You can later delete the Sample Page, but for right now, you need to focus on creating a new page, that way you’ll know how to create pages in the future.
- 1. Go to Pages in the left sidebar.
- 2. Click the Add New tab.
- 3. Name it by typing in a page title.
- 4. Click on the Publish button. You now have a new page.
More information about Pages
– After successfully creating a page, click on the Pages link in your left sidebar. You should now see your newly created page on your list of Pages.
– If you’d like to add something to your page, you can do so by hovering over the page and clicking on the Edit link. You will then see the “Edit Page” area, scroll down and begin typing into the empty space in the big text box.
– Once you have successfully added some content to the text area of the page, click on the Update button, then to view the changes you have now made to the page, click the Preview Changes button.
Let’s pick a few good Plugins for the site.
WordPress’s plugins are meant to add functionality to your site, while there are way too many plugins for you to use them all, there are a few that you may need to use for your site.
Choosing Your Plugins
- 1. Click on the Plugins link in your left sidebar.
- 2. On the Plugins page will be all of the plugins that you have chosen. If you have not chosen any plugins you will see an empty area where your plugins can go in. Also there may be a couple of plugins already inside of the area by default, like the mojo plugin or the w3 total cache plugin.
- 3. Click the Add New button, by default you will be shown the Featured Plugins section, which shows you only 6 plugins listed at the top, but has a Popular Tags section at the bottom of the page that presents you with lots of popular links to click on.
- 4. You can click on the Popular tab and see tons of plugins that you can use for your site. These are the mostly used plugins.
- 5. Click the Recommended tab and you will be shown a large variety of different types of plugins. These are the plugins that WordPress recommends for you.
- 6. You may want to take a look at the Favorites tab, this feature stores the plugins that you marked as your favorite. In order to use this feature you first have to install the Favorites plugin. Plugin Page
- 7. To the far right of the page is a search bar that lets you type in a search query that will scan WordPress’s database for whatever type of plugin you searched for.
Here are some suggested plugin types:
– Internet Security. A security plugin is needed for keeping your site free of hackers. Plugin : WordFence
– Site Speed. This plugin is needed for speeding up the load time of your site. Plugin : W3 Total Cache
– Login Protection. A login protection plugin that limits the amount of times someone tries to log into your site. Plugin : Wp Limit Login Attempts
– SEO. This plugin is of course used for search engine optimization purposes. Plugin : All In One SEO Pack
These plugins are some of the important ones that you will need for your site, starting out. You can add more later, but these will be all you need for now.
4. Marketing The Site
Now that your site has been developed, you will need someone other than yourself to see it.
So far, the things your site have are:
- A great domain name.
- Reliable web hosting.
- A fully equipped CMS system (WordPress).
- Great design and layout (Theme).
- Page structure in place.
- Important Plugins.
Some things your site doesn’t have are:
- A following via social media.
- Visitors coming to see it.
- Connections to other people and sites in your field.
- Backlinks coming in.
Getting Into Gear
Now it’s time to get your site into gear and recognized.
Here are some places to go for meeting and greeting:
There are tons of more places to find people for meeting and greeting, but these will get you where you need to be for now.
Whenever you’re ready to start making money with your site try this lesson:
If you want to learn how to create a blog try this tutorial:
If you want to learn how to incorporate affiliate marketing into the site try:
How Did Your Site Do
If you followed along, and completed this whole entire pro version lesson, I would like to know how did your site turn out?
For those of you that already have a website of your own up and running and already know how to create a website, how well did you do with the managing and marketing parts?